HelixScribe.AI Blog

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The psychology of marketing: why great content matters
Marketing is about minds, not just metricsEffective marketing isn’t about pushing content—it’s about understanding how people think, feel, and make decisions. Psychology shapes every click, every purchase, and every brand interaction. Yet too many businesses overlook...
Don’t just compete—dominate: how the competitive analysis transforms your marketing strategy
Ever feel like your marketing efforts aren’t hitting the mark? Like you’re guessing what to post, struggling to differentiate from competing businesses, or spending hours creating content that barely engages your target audience? Here’s the thing: competitive analysis...
How to start a blog: A step-by-step guide
Starting a blog is one of the most effective ways to share your expertise, build an online presence, and even earn money blogging. Most people think blogging is outdated—something reserved for hobbyists in 2010.But guess what? 80% of small businesses still blog as a...

What is ChatGPT?

One of the most groundbreaking advancements in recent times is ChatGPT. This large language, artificial intelligence model, developed by OpenAI, has taken the internet by storm. ChatGPT offers endless possibilities for marketing and business development. You may also...

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Step By Step Guide for LinkedIn Lead Generation in 2025

Step By Step Guide for LinkedIn Lead Generation in 2025

LinkedIn is the place to be to generate leads for your business and grow your personal connections. The platform offers unique opportunities for businesses to connect with professionals and decision-makers across various industries. As well as the usual posting with...

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Developing a B2B Content Strategy in 2025

Developing a B2B Content Strategy in 2025

In today's digital age, B2B content marketing has become an essential component of any successful marketing strategy. It is no longer enough to simply create great products and services; businesses must also be able to effectively communicate their value proposition...

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Harnessing AI for life science marketing

Harnessing AI for life science marketing

Are you looking to grow your online presence in the life sciences sector? The integration of artificial intelligence (AI) into science and technology is transforming not just research and development but also the way companies market their products and services. AI's...

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